How do you prioritise an idea among all the options?
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Ideas are usually easier to create than to implement. When you want to start your own business, many good ideas come to mind, but which idea is the most feasible? Is it possible to implement it? Which one is closer to our values?
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Marie Amiot is the co-founder and CEO of Factry, the School of Creative Sciences. As such, she was named one of the 100 women entrepreneurs who are changing the world by Femmessor in 2020. At Factry, Marie works towards a common vision: to make Quebec one of the most creative societies in North America. With her experience in start-ups, growth companies and reorganizations, she understands the importance of a creative approach and has helped companies of all sizes to transform and innovate, both in Quebec and internationally. She understands the importance of a creative approach and has helped companies of all sizes to transform and innovate, both in Quebec and internationally. It is by relying on her mobilizing abilities that she succeeds in making the Factry shine for anyone who wants to approach business differently.
Laurent SIMON is a full professor in the Department of Entrepreneurship and Innovation at HEC Montréal, where he mainly develops courses in innovation management and design thinking. He is co-director of the Mosaic cluster at HEC Montréal, dedicated to research and innovation. Mosaic's projects support companies and public organisations in the implementation of best practices in creativity and innovation. He has published some twenty articles and book chapters on these subjects. He has also founded and facilitated several executive training programs and works with numerous organizations in Montreal and internationally.